Sr. Spc Planning and Forecasting Analytics EM
India 28 days ago
Job Description
Senior Specialist Ecommerce Planning and Forecasting Analytics
Area: EMC (Emerging Markets Central) Global Sales
Department: e:commerce
Direct Reporting Line: Senior Manager, Business Planning and forecasting, EM eCommerce
Indirect/secondary reporting line: Director, Planning and Analytics, EM eCommerce
Subsidiary/country:
Location: INDIA
GSMS Grade:P1
Number of Personnel Managed: 0
Cost Center/Budget and/or Revenue Responsibility: EM
Purpose and Overall Relevance for the Organization:
Driving Business planning and Forecasting Analytics at adidas e:commerce, you are responsible for planning and delivering business targets. Based on internal and external data sources, you manage adoption of forecast models, data capabilities, insights that help adidas better understand the consumer, expand reach, increase customer engagement and advocacy.
Key Responsibilities:
Business Performance and Forecasting:
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:Own and drive the overall EM e:com Business Performance Reporting (Sales, KPIs) and the EM e:com Forecasting practice (Forecast Review and Forecast Accuracy).
:Identify Demand gaps, risks and uplift and provide visibility and actionable advices to the broad stakeholders to ensure targets are achieved.
:Manage and provide advice to stakeholders to adopt and adhere to the agreed forecast and demand management approach and follow:up actions.
:Ensure tools and systems daily routines and activities, refresh, updates and scheduling.
:Support deep:dives, ad:hoc analysis and contextual dashboards with relevantplatforms and channels.
:Develop and maintain a strong stakeholder network with high level of trust that facilitates action: ability of insights.
:Advise stakeholders in your area of responsibility to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities.
:Build a strong internal and external network, informing the adidas Digital community on the latest trends and technological advances.
:Maintain quality, set good development practices, and define standards that keep the focus on the right things.
:Enable and Support Products Analytics, working side by side in symbiosis with the EM e:com Buying and Trading function.
:Create new trading capabilities for our business and align with cross functional stake holders to implement and enhance the framework for order and article level profitability that will serve as the foundation for marketing campaign and range effectiveness.
:Work directly with business partners to optimize our own site, partner offerings, and app, drive marketing campaigns from assortment to target audience, and generate insights to maximize sales opportunities of managed portfolio of products
:Monitor and analyze market trends and competitor activities and derive conclusions for the growth and optimization of adidas Digital sales, identifying gaps, opportunities and riskwithin EM e:com business and the digital marketplace landscape.
:Develop and maintain a strong stakeholder network with high level of trust that facilitates action: ability of insights.
Key Relationships:
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:EM Hub e:com team
:EM Function teams (Finance, DNA, Brand, Sales, SCM...)
:Country:Clusters (C/C) market teams and group functions
:Global Digital teams
:Global BI and Analytics teams
Requisite Education and Experience / Minimum Qualifications:
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:Degree with focus in Business, Finance, Economics, Math or related field preferred, or equivalent combination of education and experience
:Minimum 5 years of experience working in eCommerce Business planning, Data Analytics, Business Intelligence, Demand forecasting or equivalent experience
:Experience in e:comm
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